As a marketer it’s critical to understand who your target market is. You need to know everything from how old they are, to what their income is and even past spending habits. Over the past several years the media and marketers have been spending a great deal of our time focusing on how marketing to…
The latest undergraduates are running into way more debt, in fact almost record setting financial debt, as per new research of over four hundred college students throughout the U.S.A. surveyed by Credit Sesame. Although the cost of education has been going through the roof, the Millennials, those born between 1981 and 2004, will still be…
Teens are impulsive. They aren’t cognitively developed enough to make quick, smart decisions like adults. Teens are notorious for their impulsive spending habits. A 2014 teen spending report from Piper Jaffray showed that teens are spending a significant amount of their money on things like clothes and food. Hanging out at the mall mixed with…
A smartphone is glorious thing—an item we depend on, a go-to source, and a tool to manage life. Whether it’s providing efficiency, education or information to do what you want, smartphones save money overall. Here are just a few ways they help you build up the piggy bank. Invaluable Device In the grand scheme of things,…
Most people think generic brands save you money, but this isn’t always the case. Sometimes, if you want a quality product you may pay a little more up front, but it is cheaper over time. When you buy generic, you oftentimes get a lesser product, and so must replace it sooner, while the name brand…
Green homes are not just a trend anymore – energy-efficient upgrades are a great way for current homeowners to invest in their properties and save on utility costs simultaneously. Although green living is responsible, it comes at a price. However, many of these costs can be subsidized through government programs and energy expenditure cuts. Deciding…
Everybody loves owning a new car, but nobody enjoys the process of buying one. Let’s face it — when it comes to places where you want to spend as little time as possible, a car dealership runs a close second to the dentist’s office. But it doesn’t have to be like that. With some preparation…